Magdalena Cismaru
EDUCATION
PhD in Marketing, May 2004, University of Houston, Bauer College of Business, Houston, Texas, USA (major: consumer behaviour; minor: psychology).
Marketing Economist, 1997, the Academy of Economic Studies, Faculty of Commerce, Bucharest, Romania.
TEACHING
BUS 312 Consumer Behaviour
BUS 413 Marketing Research
RESEARCH INTERESTS
Social Marketing
AI in Higher Education