Magdalena Cismaru

Professor (Marketing)
Teaching and Learning Research Scholar

Phone: 306-585-5407

View Selected Publications (159 KB)  PDF File


Ph.D. in Marketing, May 2004, University of Houston, Bauer College of Business, Houston, Texas, U.S.A. (major: consumer behaviour; minor: psychology).
Bachelor Honours in Marketing, Great Distinction, 1997, the Academy of Economic Studies, Faculty of Commerce, Bucharest, Romania.

BUS 210 Introduction to Marketing
BUS 312 Consumer Behaviour
BUS 413 Marketing Research
BUS 474AC Applied Research Study in Marketing
BUS 442 Applied Research Study in Business
EMBA 855 Business Research Methods
EMBA Academic Writing and Conducting a Literature Review (Workshop)
EMBA Effective Presentation Skills (Workshop)

Magdalena Cismaru’s research falls broadly into the areas of social marketing and health decision-making. Her work investigates most effective ways of helping people to become healthier, safer and wiser.