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Magdalena Cismaru

Professor (Marketing)
Conexus Research Scholar in Financial Wellbeing

Office: ED 565.2
E-mail: Magdalena.Cismaru@uregina.ca
Phone: 306-585-5407

View Selected Publications (159 KB)  PDF File


EDUCATION

Ph.D. in Marketing, May 2004, University of Houston, Bauer College of Business, Houston, Texas, U.S.A. (major: consumer behaviour; minor: psychology).
Bachelor Honours in Marketing, Great Distinction, 1997, the Academy of Economic Studies, Faculty of Commerce, Bucharest, Romania.

TEACHING
BUS 210 Introduction to Marketing
BUS 312 Consumer Behaviour
BUS 413 Marketing Research
BUS 474AC Applied Research Study in Marketing
BUS 442 Applied Research Study in Business
EMBA 855 Business Research Methods
EMBA Academic Writing and Conducting a Literature Review (Workshop)
EMBA Effective Presentation Skills (Workshop)

RESEARCH INTERESTS
Magdalena Cismaru’s research falls broadly into the areas of social marketing and health decision-making. Her work investigates most effective ways of helping people to become healthier, safer and wiser.