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Bachelor's Degree Programs

Sport and Recreation Management

Blend your passions for sport, recreation, and business in one of the University of Regina’s sport and recreation management bachelor’s degree programs:

  • Four- or five-year Bachelor of Sport and Recreation Studies in Sport and Recreation Management (depending on choice of fieldwork placement/paid internship)
  • Five-year Bachelor of Sport and Recreation Studies Internship/ Bachelor of Business Administration Joint Program
In the four-year bachelor degree program through our Faculty of Kinesiology and Health Studies, learn about the management and business side of the sport and recreation industry at the local, provincial, national and international level.


Expand your career opportunities even further with our five-year sport and recreation management joint bachelor degree program. This partnership between the Faculty of Kinesiology and Health Studies and the Faculty of Business Administration results in two bachelor degrees.

Learn the newest business skills that will help you succeed in the fast-paced world of sport and recreation management, such as data analytics, live event production, sport communication, digital marketing, and venue and event management.

Graduate with a solid foundation in business and leadership.

A sport and recreation management degree prepares you for careers in the sport, recreation, and tourism industries. The University of Regina offers the only sport and recreation management degree program in Saskatchewan. Our joint five-year degree is the only one of its kind in Western Canada.

What Is Sport and Recreation Management?

Sport and recreation management is the field of business that focuses directly on sports and recreation, including the activities that facilitate it. You will also learn about the motivations, constraints, and facilitation of people's participation in sport and recreation.

In both the sport and recreation studies bachelor’s degree, and the joint sport and recreation studies internship/business administration program, you will learn why sport, recreation, and leisure activities are important to a healthy, active and balanced lifestyle. You will also learn about the management and business side of sport and recreation.

Some unique classes in the U of Regina sport and recreation management programs include:

  • Venue and Event Management – focuses on assessing events and facilities for management best practices and social responsibility.
  • Live Event Production and Sport Communication – a practicum-based course that gives you hands-on experience producing live sporting events and sport information management. Learn live media development and production and how to create content for social media outlets and webcasts.
  • Data Analytics in Sport – teaches you the skills to manage and analyze datasets in high-performance sport, and provide data-based insight to coaches, players and other participants.
  • Volunteer Management – provides you with skills related to managing volunteers and finance in the sport and recreation sector and beyond.

Sport and Recreation Management Meet Your Faculty

Sport and Recreation Management Meet Your Faculty

Quick Facts

Degree Type: Bachelor of Sport and Recreation Studies in Sport and Recreation Management Bachelor of Sport and Recreation Studies Internship/Bachelor of Business Administration Joint Program
Length: 4-5 years: Bachelor of Sport and Recreation Studies in Sport and Recreation Management 5 years: Bachelor of Sport and Recreation Studies Internship/Bachelor of Business Administration Joint Program (2 degrees)
Location: University of Regina
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Why Study Sport and Recreation Management at the University of Regina?

By studying sport and recreation management at the U of R, you will gain a solid business foundation with an applied focus on sport and recreation events, organizations, and businesses.

You will have the opportunity to work on planning and delivering live sporting events. You will also apply what you learned from your studies during your fieldwork placement or internship.

The University of Regina offers the only sport and recreation management degree program in Saskatchewan.

The five-year sport and recreation studies internship/business administration joint program is the only program of its type in Western Canada.

Coming from the small town of Central Butte, Saskatchewan, the Sport and Recreation Management Studies program gave me a tight-knit community, opportunity, and a place to grow. The size of the classes were perfect as you forge bonds with your fellow cohort members and faculty throughout your degree. I was given the chance to be involved with the Regina Cougars Athletics Department and Kinesiology and Health Studies Faculty and received valuable practical working experience. The highlight of my undergrad was going to Madrid, Spain for the EASM Summer School in 2019. It opened my eyes to the opportunities outside of Canada. If you are looking for a program that has opportunities to get involved and wants you to succeed, choose the University of Regina.
Ben Berger ’20
Bachelor of Sport and Recreation Studies Internship; Certificate in Public Relations; Diploma in Business Administration
Masters Student, Graduate Associate and Development Intern at Ohio State University

Sport and Recreation Management Frequently Asked Questions

What are the differences between the Bachelor of Sport and Recreation Studies in Sport and Recreation Management, and the five-year Bachelor of Sport and Recreation Studies Internship/Bachelor of Business Administration Joint Program?

The Bachelor in Sport and Recreation Management focuses on the management and business side of the sport and recreation industry including the non-profit sector as well as amateur and professional sport. It is a four-year degree, but it can take up to five years, depending on whether you choose a 4-month fieldwork placement, or an 8-to-12 month paid internship.

The five-year Bachelor of Sport and Recreation Studies Internship/Bachelor of Business Administration Joint Program leads to two bachelor degrees: one in business administration, and one in sport and recreation management. In this program, you take more business classes. You can also choose a business major in one of the following areas of concentration:

In the Bachelor of Sport and Recreation Studies Internship/Bachelor of Business Administration Joint Program, you complete a paid internship of 8-12 months. You do not have a fieldwork placement.

What clubs, campus events, and networking opportunities do sport and recreation management bachelor students participate in?
  • Opportunities to work on delivery of live sport events, and network with course instructors who are industry professionals

  • Kinesiology and Health Studies Student Society

  • Hill Business Students’ Society

  • Hill Marketing Association

  • SEARCH (Student Energy and Action in Regina Community Health)

  • Clubs and activities open to all U of R students

Can I transfer into the sport and recreation management program?
Yes! We have a 60 credit hour transfer agreement with Saskatchewan Polytechnic. You can also transfer from another U of R program, or from other college and university programs.
Do you offer scholarships?

Yes! We offer the following scholarships to sport and recreation management students:

  • Dr. Ernie Nicholls Scholarship in Sport and Recreation Management
  • Dr. Sandra Schmirler Scholarship
  • NASSM Scholarship in Sport and Recreation Management
  • Saskatchewan Parks and Recreation Association Awards

Use our online Student Awards Management System (SAMS) to find other awards and scholarships for which you may be eligible.

Can I study abroad?
Yes! There are short study abroad opportunities for eligible students. For details, visit Student Abroad & Global Mobility.
If sport and recreation is an industry you want to pursue, I recommend the Sport & Recreation Studies program at the University of Regina. It provided me the opportunity to further my education and gain knowledge in the classroom and experience in the field to secure my dream job immediately after graduation.
Alicia Dorwart '21
Bachelor of Sport and Recreation Studies in Sport and Recreation Management
Sport & Recreation Program Coordinator, Regina Exhibition Association Ltd. (REAL)

Sport and Recreation Management Concepts and Goals

Both the Bachelor of Sport and Recreation Studies degree in sport and recreation management and the Bachelor of Sport and Recreation Studies Internship/Bachelor of Business Administration joint program will prepare you for a career in the sport, recreation, leisure, and tourism industries.

Learn

You will learn about the management and business side of sport and recreation at the local, provincial, national and international level.

Get experience

Your fieldwork placement or internship lets you apply what you’ve studied in a work environment with industry professionals. Grow even more with volunteer and work-related opportunities in your field, on-campus and off-campus. Expand your resume and build a network of contacts before you graduate!

Succeed

You’ll be prepared for exciting career opportunities in a variety of sport and recreation settings.

I chose this program because I felt it would provide me with a great opportunity for success in the Sport industry. Joining this program allowed me to expand my network and knowledge in the field with the U of R’s engaging courses and practical work experiences. I can say with confidence that the University of Regina successfully provided me with the skills and knowledge to prepare for a career in the sports industry.
Brett Kozak ’20
Bachelor of Sport and Recreation Studies in Sport and Recreation Management
Saskatchewan Junior Hockey League, Business Operations

What Can You Do With a Sport and Recreation Management Degree?

Sport and recreation management graduates work in all parts of the industry. When you successfully complete your bachelor’s degree program, you will be prepared for careers in areas like facility, event, sport, and non-profit management; recreation and sport programming; sport marketing; amateur and professional sport, and sport communication.

Our graduates have worked for organizations including these.

To explore minors that may be available in this program area, please visit the Academic Calendar or meet with your faculty advisor in the Academic Advising Office after you are admitted.

  • Regina Exhibition Association Limited (REAL)
  • Regina Pats (Western Hockey League)
  • Saskatchewan Rattlers
  • Ottawa Redblacks
  • Special Olympics Saskatchewan
  • Southeast Connection Sport, Culture and Recreation District
  • SaskSport and Provincial Sport Organizations
  • Saskatchewan Parks and Recreation Association
  • TuneIn
  • IKS Media
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